The Seven Conversations That Will Transform Your People—and Your Business
Presentation by JC Quintana
A silent epidemic is deteriorating your company: the tendency to focus on transactions rather than relationship expectations. This transactional mindset secretly undermines the conversations necessary to determine fair and reciprocal outcomes for all parties.
To shift this dynamic, you must tap into the hidden power of relationship-focused conversations. When harnessed correctly, this new mindset will help you discover, negotiate, and manage the expectations that make relationships with your customers, employees, and partners sustainable. Only sustainable business relationships can help your business and your people grow.
By the end of your time with JC, you will learn how to:
-
Zoom into the conversations that directly influence customer, employee, and partner acquisition, retention, enrichment, and advocacy.
-
Improve expectation conversations to maximize the use time and decrease friction.
-
Leverage the psychology of social exchange to improve the quality and outcome of your stakeholder conversations.
Learning objectives:
-
Uncover the 3 myths you've been sold about making business relationships sustainable.
-
Discover the 7 expectations essential to all successful business relationships.
-
Learn the number 1 reason conversations lead to misunderstanding and what to do about it.
JCQuintana Books | Public Speaker and Author
Audiences
Business Professionals & Teams
Whether you're in sales, marketing, operations, or service, this keynote will help you improve how you collaborate, communicate, and create value with others. You'll learn practical ways to reduce friction, clarify expectations, and build trust with customers, colleagues, and partners.
People Managers & Team Leaders
If you're responsible for leading people, this session gives you a new approach to building stronger, more engaged teams. You’ll discover how expectation conversations improve motivation, accountability, and psychological safety—without adding more meetings or complexity.
Anyone Working with Customers, Partners, or Internal Stakeholders
This keynote is for anyone who wants better results from their relationships at work. You’ll learn why most business misunderstandings come from missed expectations—and how seven essential conversations can transform the way you work with others.
Empowering Global Organizations
30
Years of Experience
200
Keynotes
25
Countries
15
Industries
ABOUT
JC Quintana
Fifteen years ago, I made a startling discovery: more often than not, customers, employees, and partners leave companies because their expectations were never properly discussed. This issue also causes products and services to fall short of business objectives, especially in the tech sector.
This realization hit home for me as I reflected on my own experiences as an entrepreneur and executive leader at companies like SAGE, Hewlett-Packard, ADP, and DXC. I've seen firsthand the devastating impact of misaligned expectations—losing valuable clients and talented team members because we didn't have a meaningful way to discuss mutual benefits, costs, and outcomes.
Today, I'm passionate about helping businesses avoid this pitfall. I believe that by harnessing the power of expectations psychology, we can create better opportunities for stakeholders to discuss and realize value. No matter the industry or audience, misaligned expectations are the top reason business relationships fail—and relationships are the bedrock of sustainable revenue and productivity.
